Natalie LaFranzo earned her BS in Chemistry from Bradley University, and her PhD in Chemistry from Washington University in St. Louis where her interdisciplinary research was aimed at developing new patterned surfaces to study neurobiology and development. After graduate school, Natalie joined Cofactor Genomics, a boutique next-generation sequencing contract research organization.  As a Project Scientist at Cofactor, Natalie worked with clients from many industries, from biofuel to pharmaceutical companies, to develop customized experimental design solutions for their work.  In 2015, Natalie joined the team at Horizon Discovery, a UK-based translational genomics company as the US Customer Support & Technical Support Scientist, before moving into a Product Manager role.  She currently supports the Next-Generation Sequencing products offered by Horizon Diagnostics, the leading provider of genetically defined, human genomic reference standards.  Throughout her graduate and early career, Natalie has developed an interest in understanding the needs of scientists from a commercial perspective.  Natalie is the head coach of the Washington University Cheerleading Team, and is active within the American Chemical Society both on a local level in St. Louis, and within the National Younger Chemists Committee.

Market research: What is it, and why should I care?

251st National Meeting (2016)

The official archive and repository for all ACS Meetings & Expositions abstracts and select posters or presentations.