Online engagement can be key to the success of STEM outreach. But how do you decide where to spend your content and social media resources? Learn how C&EN, a leader in chemistry news, measures the impact and success of its online campaigns. C&EN Audience Engagement Editor Dorea Reeser will share the lessons we’ve learned, and key takeaways that you can apply to your own online outreach as soon as you step out the door.

How can I measure the success of my online outreach?

2019 Spring National Meeting

The official archive and repository for all ACS Meetings & Expositions abstracts and select posters or presentations.