At Corteva Agriscience, we are developing innovative, sustainable products that allow us to provide solutions to the increasing demand for food production as the global population expands. Traditional communication approaches regarding the formulation development process have been focused on the scientific community, regulators, and customers. In this presentation, we will present how we are changing the communication strategy to focus on our consumers. Highlights will include our work at our global research center to translate in a relatable way to visitors (stakeholders, customers, and consumers) how we formulate crop protection products. We also will preview our future initiatives to branch out beyond our company and partner with society to improve understanding of crop protection formulation product development.

How to grow understanding of formulating crop protection products

ACS Fall 2020 Virtual Meeting

The official archive and repository for all ACS Meetings & Expositions abstracts and select posters or presentations.