An overview of the influential stakeholder claims, tactics and goals seeking to influence public policy on how chemicals are regulated. Using issues intelligence reporting and stakeholder research conducted over the past 15 years with a focus on current emerging trends. Who: Money, power and politics drives advocacy seeking to influence public policies. It is no different in chemical and pesticide sector. Stakeholders include non-governmental, political, academic and commercial players whose agendas include changing the way products are evaluated, regulated and used. Why: Understanding the motivations, including funding sources, of these influencers is a prerequisite to effective engagement and management. Competing commercial interests are often overlooked and frequently underestimated as niche or minor influencers – we will provide insights into a nearly $1 trillion global industry which benefits from creating public fears and limiting the use of chemical and pesticide industry products. NGOs involved, fueled and funded by competing industries are themselves a global “protest industry” raising and spending billions annually with socio-political motivating interests. What: The tactics of these stakeholders are not taught in business school. Examples of how the above noted stakeholders are laying the groundwork at local, national and international levels to slow product development, increase market access costs, stymie trade and create other hurdles via advocacy, litigation, lobbying and other tactics. Case Study Results: Recent examples of campaigns – successful and those which are not – to address the challenges of responsibly managing chemical and pesticide issues.

Chemical and pesticide communications and advocacy: The current state of play

254th National Meeting (2017)

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