Design Thinking (DT) has been used as a hybrid learning model by 70 executives that participated in the 2019 class of the Executive Development Program (EDP) offered by Fundação Dom Cabral (FDC) - Brazil. In 2019, the program held online activities and face-to-face classes organized in 3 modules. In each module, participants had to access contents indicated by their business professors that covered topics on management, strategy, leadership, entrepreneurship, finances, innovation, sustainability (among others). At EDP, learning was put into practice by the executive participants through the development of the Value Generation Project (VGP). VGP focused on articulating concepts discussed in EDP classes with a real problem situation that the participants faced in their organization or career. The methods and strategies of Design Thinking were adopted in VGP and the program participants counted with a mentor (an FDC teacher specialist on the subject investigated in the project) to guide them through the different phases of project development. The VGP schedule, contents, guiding materials and activities were organized in the program’s Learning Management System (LMS). EDP participants accessed these materials and started to work on the project by choosing a strategic challenge they wanted to solve in the next couple of months while developing VGP. Then, participating in activities proposed in the LMS the executives went through the DT phases: Hear, Create, Implement (IDEO, 2009). As a result, 32 projects were developed through the use of the DT hybrid project model at the VGP program.

Hybrid design thinking model to project development in Executive Education at FDC

[Conference proceedings](https://vbn.aau.dk/en/publications/transforming-pbl-through-hybrid-learning-models-timely-challenges)